Give Hope For The Homeless
Improve the nutritional status of children and women.
Pushti aims to improve the nutritional status of children and women in the remote and underprivileged communities of India using the scientific and safe Ayurveda.
The Pushti Program operates in partnership with local communities, government agencies, and other organizations.
Fundamental Aspects of the program-
1. Ensuring adequate nutrition among communities to promote optimal growth and mitigate health risks related to undernutrition which can help the country in meeting the nutrition goals.
2. Making customized ayurveda nutritional kits available to rural and impoverished people round the country is a primary objective.
What we do?
We are On a mission to fight malnutrition using the proven science of Ayurveda and improve the lifestyle among the underserved women and child
New Born Child
Pushti recognizes the critical importance of addressing malnutrition in newborn children in India. Through our mission, we aim to combat this pervasive issue by leveraging the power of Ayurveda, a time-tested science, to provide essential nutrition and support to newborns. By focusing on the holistic well-being of these vulnerable infants, we strive to give them a healthy start in life and ensure their optimal growth and development.
6 months to 2 Year
Pushti recognizes the critical importance of addressing malnutrition in infants between the age group of 6 to 24 months. During this critical period of growth and development, proper nutrition is essential for the optimal development of physical and cognitive abilities. The availability of appropriate nutrients plays a vital role in supporting their physical growth, such as the development of bones, muscles, and organs, and fostering a healthy immune system. Additionally, adequate nutrition during this stage is essential for the proper maturation of cognitive abilities, including language acquisition, problem-solving skills, and overall mental development.
Kids 2-10 years
Pushti recognizes the long-term consequences of malnutrition on the overall health and development of children aged 2-10 years. Our mission is to tackle this issue head-on by harnessing the proven science of Ayurveda. Through targeted interventions and comprehensive nutritional programs, we aim to improve the lifestyles and nutritional status of underserved children. By empowering these young minds with the right nourishment, we envision a brighter future where every child in this age group can thrive and reach their full potential.
Adolesent Girls
Pushti recognizes that adolescent girls in India are particularly vulnerable to malnutrition, which can have severe implications for their health and well-being. Our mission is to break this cycle by utilizing the principles of Ayurveda to address their unique nutritional needs. By providing access to balanced diets, education on healthy eating habits, and empowering them with knowledge, we strive to uplift the lives of these young girls. Through our efforts, we aim to empower them to overcome malnutrition and lay a strong foundation for a healthier and brighter future.
Pregnant Women
Pushti is committed to improving the nutritional status of pregnant women in India, recognizing that their health directly impacts the well-being of the next generation. With Ayurveda as our guiding principle, we offer targeted interventions and educational programs to ensure that expectant mothers receive the proper nutrition and care they need during this critical phase. By focusing on the health of pregnant women, we aim to break the intergenerational cycle of malnutrition, giving every child a better chance at a healthy life.
Lactating Mother
Pushti understands the vital role that lactating mothers play in providing essential nutrition to their infants. We are dedicated to supporting these mothers by addressing their nutritional needs through Ayurvedic principles and holistic interventions. By ensuring that lactating mothers receive the necessary support and guidance, we aim to improve the quality of breast milk and the overall health of both mother and child. Through our mission, we strive to empower lactating mothers, enhance their well-being, and foster a healthier future for their children.
Featured Campaigns
At Pushti, we are on a mission to make a difference in the lives of newborns in in the remote and underprivileged communities of India. To achieve this, we are launching a fundraising campaign to distribute hygiene kits to these vulnerable infants. These kits include essential items such as soap,shampoo, rash cream and body oil, which are crucial for maintaining proper hygiene and preventing infections.
By contributing to our fundraising efforts, you can directly impact the health and well-being of these newborns, ensuring they have a healthy start in life.
Join us in this important cause and help us reach our goal of providing hygiene kits to as many newborns as possible. Together, we can make a positive difference and give these precious little ones the care and protection they deserve.
$28, 290
Raised
$50, 000
Goal
Areas that Pushti work on
- Distributing the required nutritional kits containing the Ayurveda food and CCRAS approved Ayurveda supplements
- Developing customized nutritional kits along the customized diet plan based on the region.
- Providing tele consultation through experienced Ayurveda Vaidyas to help address malnutrition.
- Providing tele counselling through experienced Ayurveda Vaidyas to adopt healthy lifestyle among the pregnant and lactating women.
- Innovating more products like S-Kalpa which improves breast milk production, relieves fatigue in lactating mothers to address specific concern areas in malnutrition.
- Conducting surveys to assess before and after scenarios during program implementation and measure impact.
- Working with communities at the district level for program implementation
- Supporting implementation in terms of program monitoring and optimization
About Us
Ayurmaa is a dynamic NGO founded by Prashanth Vastred and Heram Reddy, driven by a shared vision to combat malnutrition using the proven science of Ayurveda and improve the lives of underserved women and children. Prashanth’s deep passion for Ayurveda led him to transition from his consulting background in PwC South Africa to establish an Ayurveda company alongside his wife, Dr. Yamuna B S. With an impressive track record, their company has transformed the lives of over 3 lakh patients, empowering them to live a pill-free life. Prashanth’s expertise and experience in Ayurveda span over a decade, during which he has successfully built a renowned Ayurveda brand boasting an extensive range of over 300 SKU’s, exporting them to countries worldwide.
Complementing Prashanth’s journey, Heram Reddy brings nearly three decades of dedicated experience in Ayurveda to the table. He has pioneered the establishment of a robust network of around 70 Ayurveda retail clinics across Karnataka, ensuring accessible healthcare reaches remote areas. Furthermore, Heram has built a strong distribution network encompassing over 300 Ayurveda brands across India, effectively delivering on all government orders. His profound commitment to Ayurveda and his extensive network have been instrumental in making Ayurmaa a force to be reckoned with in the fight against malnutrition.
Together, Prashanth Vastred and Heram Reddy have united their expertise, experience, and passion to drive Ayurmaa’s mission forward. By harnessing the power of Ayurveda, their organization aims to revolutionize the approach to malnutrition, bringing sustainable solutions and improved lifestyles to underserved women and children. With their combined knowledge and dedication, Ayurmaa is poised to make a lasting impact on the lives of those in need, contributing to a healthier and brighter future for all.
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Malnutrition challenges across life span
Views from different doctors serving the rural hospitals.
Malnutrition challenges across life span
Views from different doctors serving the rural hospitals.
